DevAd acts as an embedded executive, providing executive-level business management skills without the pricetag of a full-time executive.


  • One-on-one coaching and mentoring for entrepreneurs, company CEOs and other key players
  • Organizational and operational understanding from every aspect: customer contact, engineering, quality product realization, overall company management
  • Operational and financial analysis: modeling, forecasting, cost analysis, budgeting, profitability analysis, ROI - Capital and Process, identifying profitability ‘sweetspot’ for company based on size and structure, cash flow management, KPI - key performance indicators
  • Establishing key performance indicators to track direct and indirect costs and to measure how they relate to company operational and financial performance
  • Strategic planning: business, operations, people, financial
  • Business differentiation strategy (including differentiation through superior operational performance)
  • Development of processes and systems that give greater control over business operations; organizational structure and development
  • Strategic development needed to grow and diversify
  • Succession planning for key roles
  • LEAN business management: Business and financial processes, strategic planning, elimination of non-value-added waste, operational principles, services and inventory control
  • Team/employee assessment: building your team and finding the right people
  • Quality management systems development
  • ISO registration
  • Health and safety management systems process and documentation development
  • Integrity and company culture
  • HR issues: hiring, firing, employee-related issues, team-building, motivational strategies